Joining a tradeshow

A car shop is joining a tradeshow. They are thinking of tradeshow giveaways and realized that instead of just giving away something that will make the participants happy, they would rather give them something that they can use. They were previously thinking of giving away posters of luxury cars. But now, the main man behind the car shop wants USBs to be given away instead.

The logic behind this is that when the person who receives it uses the USB, he/she will see the company details printed on the USB. He/she will then be reminded of the car services being offered by the shop. And when someone needs to have their car serviced, the car shop will surely come to mind.

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