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OFWs: Would rather be a TNT than go back home

Last night, I watched an episode of The Correspondents on Filipinos working in Macau. Macau is the Las Vegas of Asia. In this little city, you will find the best casino places in Asia. And in Macau, you can find thousands of Filipinos, legally and illegally, working hard to be able to send money to their families back in the Philippines.

Do you know their sorry state in that place? 15 people living in a house that is intended for 4-6 people. Employers promised a $1,500 salary but they only get $850 because of ‘absences’ that are actually rest days. A handful of them are staying there illegally, waiting for the big break - a job that will help them rise out of poverty.

What caught my attention in that episode is the complaints of fellow Filipinos that the Philippine representative in that place cannot even help them because the rep is claiming he doesn’t really know his role there. My goodness! Our government is really good for nothing! Even representatives sent abroad are incompetents!

A Filipina told Karen Davila (who did the special episode) that she’d rather stay in Macau illegally, working part-time, than go home and starve to death with her family. That’s how pitiful the country’s economy is! When citizens would rather stay in a foreign land and place their hopes there, than go home and trust the Philippine government will do something about their plight.

*For non-Filipinos, TNT means Tago-Nang-Tago, an illegal alien avoiding the immigration officials from deporting them.

Optimizing your website

I always look at what is the latest happening on the web. I believe it is best for someone like me who’s taking steps to become a pro blogger to be updated on what’s hot on the web, what is everyone talking about and what is the latest trend in improving one’s site rank.

One of the easiest way in improving one’s site ranking is through link building. A good way of doing it is by asking blogger friends to link your site to theirs. Another way is through visiting other blogs and leaving sensible comments. In the long run, this will translate to a back link. Choose blogs that have the Do Follow badge on it, thus ensuring that when you leave a (sensible) comment, the blog owner will follow. And a number of visited blogs that will follow you will translate to a good traffic. Another and probably the most popular way of link building is the Alexa train. A blogger started this one wherein he/she chose 5 bloggers whom he/she thought needed a link love. And then those 5 chose 5 each and so on. I have seen numerous Technorati link backs of this site through the Alexa train. And it is still making the rounds of the blogosphere.

But I am talking about a personal blog. If you are aiming to promote a business blog, then you are better off with a Search Engine Optimization company who can help you with everything concerning SEO. Brand Identity Guru is the company I am talking about. Go and visit them at BrandIdentityGuru.com and let them know what you need.

Help in more ways than one

A brand is very important. But what is it really? Is it really that crucial for a product’s success? What effect does brand have on sales and the bottom line?

Branding and other questions about brand, brand identity, brand image or brand equity is discussed at length on BrandIdentityGuru.com, a Marketing Company.

A brand, as described in the workshop, is the sum total of the customers’ impression, interaction and response to identity or image perception about the products or services being offered in the marketplace by businesses. It is emphasized that a brand is not just a logo or an advertisement but the personality and soul of a company. Its all about what makes the products or services and the company as a whole unique and why people buy them from you. Its all about the importance of brand strategy and how to position yourself vis-a-vis your competitors. Its all about rejuvenating marketing spirit and staving off losing market share. Its all about survival and jettisoning advice on how to make things right.

Leave it to the people of Brand Identity Guru to orchestrate the mental push up, to develop new routines to replace marketing bad habits, to reinforce the importance of developing brand image, identity and equity.

So check out Brand Identity Guru now.

Kiddie soccer equipment

My brother is into a lot of sports right now. He loves playing basketball, hockey, badminton, football and soccer. He is hyper most of the time and would be found at the court near our place, playing with his friends. Recently, he has become focused on becoming the soccer team’s goalie. He is quite good at what he does and as a sign of support, I am looking into buying Soccer Equipment for him.

SoccerGoalzInc.com offers soccer goals that are sure made of quality materials and is safe for everyone. It is portable and you can choose from Pop-Up Portable Junior Target Soccer Goal that you can buy for little kids and can easily be set up anywhere at home, be it in your backyard, lawn or even inside the rec room (as long as the rec room is empty), or the Portable Backyard Tournament Soccer Goal which is ideal for competitive training. Both are priced reasonably and can be shipped at a flat rate of $10.

The Portable Backyard Tournament Soccer Goal is the one I am eyeing to buy for my brother. He can use this to play with friends or even practice by himself. It is 6-ft high by 12-ft wide design with heavy-duty galvanized steel tubing to ensure safety of kids like him. But it would be really good if I also buy the Pop-Up Portable Junior Target Soccer Goal so that he can practice at the backyard.

If you are also looking for quality soccer equipment, check out SoccerGoalzInc.com now and go buy one for your kid.

A reputable IT company

My cousin can do almost everything except to troubleshoot and anything to do with fixing or setting up a computer and other computer equipments. She has a business and she is doing very well. She hired an IT guy who will help her with the technical aspects of the business but she caught him peeking on other employees’ salaries and then he blabbered about it to them. It was a breach of trust and she highly regards trustworthy employees. She let him go and is now looking for someone to replace him.

I asked her if she really needs someone who is always there waiting for a computer or computer equipment to break down. She said that the guy hardly did any IT work, except for the initial installation of computers in the office, and he was being utilized in other areas of the administration department.

So I told her that what if she look into an IT support being outsourced. Or a company who will be able to provide her with an IT personnel whenever her company encounters IT problems? She is enthusiastic about the idea. The perfect company for her is ICorps.com, a Boston IT Services company. You can go check out the site for more information on other services they offer.