Tag Archives: Sharon Cuneta Marie France billboard

Truth in advertising

I am currently watching the entertainment talk show The Buzz. Host Boy Abunda is interviewing Sharon Cuneta about the issue surrounding her Marie France billboard advertisement. This is the said billboard that is getting so much flak now…

The Sharon Cuneta Marie France billboard with the “before” and “after” shots of her is getting so much attention because people are saying that it is misleading. The photo above of the “after” shot is thinner than the Sharon that everyone sees on TV. Here she was in her press conference for the Marie France weight loss endorsement…

It’s obvious that there’s a ‘manipulation’ done on the photo of the “after” shot if you look at her photo from the press con. There were rumors that the billboard which can be found along EDSA would be taken down due to the violation on Truth in Advertising. But Marie France was quick to deny the rumors. They even went so far as to say that there wasn’t any manipulation (read: photoshop) done on the “after” shot of Sharon in the billboard. But can someone please explain the obvious difference between Sharon the “after” shot versus Sharon on TV now?!?

Sharon said on The Buzz that her credibility would speak for itself. The billboard was truthful. But she couldn’t explain clearly why she looked thinner on the “after” shot than her body size on TV.

I am wondering then… where’s the truth in that?!?